Unforgettable is the world’s best market-place for dementia products and services. They help improve the quality of life of those living with dementia and their carers.
Unforgettable needed a strong visual identity to launch it into this new marketplace. We focused our design solution around the hexagon shape and clean, simple typography, combining a pastel colour palette and bespoke illustration to help users, sufferers and careers navigate the website and understand their condition.
We made sure the designs worked seamlessly across all collateral from the website to packaging. A full comprehensive brand guidelines was produced and distributed to 3rd parties.